The Letter

See you tomorrow

See you tomorrow!

On the eve of the first Amsterdam meetup — plus the Ozempic effect on perfume, the fragrance-house battlefield and mood science, new releases from .Oddity, Mark Buxton, Amouage, Rubini and...

See you tomorrow!

On the eve of the first Amsterdam meetup — plus the Ozempic effect on perfume, the fragrance-house battlefield and mood science, new releases from .Oddity, Mark Buxton, Amouage, Rubini and...

Meet the Scent Shapers

Meet the Scent Shapers

Andy Tauer's Rose & Vanilla Absolue debut, Byredo's founder exit and Grasse Perfume Week — plus releases from Tauer, Manos Gerakinis and Anatole Lebreton, and a new Scent Shapers feature...

Meet the Scent Shapers

Andy Tauer's Rose & Vanilla Absolue debut, Byredo's founder exit and Grasse Perfume Week — plus releases from Tauer, Manos Gerakinis and Anatole Lebreton, and a new Scent Shapers feature...

Hyper Niche Fragrances Just Dropped

Hyper Niche Fragrances Just Dropped

Niche vs. hyper-niche, McKinsey on scent outpacing skincare, and Osmo's scent taxonomy — plus D:SOL, Ensar Oud and Ciatu, and a MythBusters on whether perfumers follow briefs without personal preference.

Hyper Niche Fragrances Just Dropped

Niche vs. hyper-niche, McKinsey on scent outpacing skincare, and Osmo's scent taxonomy — plus D:SOL, Ensar Oud and Ciatu, and a MythBusters on whether perfumers follow briefs without personal preference.

And the Oscar of Perfumery goes to

And the Oscar of Perfumery goes to ...

The 2025 Art and Olfaction Awards, space smells, and Basenotes in peril — plus YLEM, D.S. & Durga and PIGMENTARIUM, and a MythBusters on whether perfumers always know when a...

And the Oscar of Perfumery goes to ...

The 2025 Art and Olfaction Awards, space smells, and Basenotes in peril — plus YLEM, D.S. & Durga and PIGMENTARIUM, and a MythBusters on whether perfumers always know when a...

Scently's #1 Community Meetup

Scently's #1 Community Meetup

An invitation to the first Amsterdam community gathering — plus industry illusions, Middle Eastern masters and the Gen Z scent revolution, a Strictly Independent feature on Angelos Balamis, and a...

Scently's #1 Community Meetup

An invitation to the first Amsterdam community gathering — plus industry illusions, Middle Eastern masters and the Gen Z scent revolution, a Strictly Independent feature on Angelos Balamis, and a...

Scently's 1st scents are here

Scently's 1st scents are here...

Chester Gibs blends the final modifications of debut scent Reflection with Dario Siegel in Offenbach — plus transparency in perfumery, tariffs and Notes Shanghai, a Strictly Independent feature on Anatole...

Scently's 1st scents are here...

Chester Gibs blends the final modifications of debut scent Reflection with Dario Siegel in Offenbach — plus transparency in perfumery, tariffs and Notes Shanghai, a Strictly Independent feature on Anatole...